TikTok Ads Manager Welcome Gift

New advertisers using TikTok Ads Manager can receive a matching ad credit welcome gift of up to $6,000 by spending the corresponding amount on their first ad campaign within a 30-day window.

Up to $1,500 in matching ad credits

Active

// overview

About this credit.

TikTok's Ads Manager Welcome Gift program offers new advertisers a lucrative opportunity to kickstart their campaigns with dollar-for-dollar matched credits. Unlock benefits through tiered spending thresholds: spend $100 to receive $100, $500 to receive $500, $1,500 to receive $1,500, or scale up to $6,000 in matched credit by spending $6,000. After registering a new account, participants have a 30-day redemption period to reach their desired tier, with credits applied 1-7 days after meeting spending requirements. The program integrates organic and paid strategies, such as Spark Ads, to maximize campaign impact, and is limited to new TikTok Ads Manager accounts in selected regions.

// at a glance

The essentials.

Provider

TikTok

Best deal

Up to $1,500 in matching ad credits

Type

Credits

Value

$100-$6,000 USD

Status

Active

// what you get

Tiers & benefits.

Starter Tier

$100

Get $100 ad credit match by spending $100 on your first campaign. · 30 days redemption period

Benefits

  • $100 ad credit match
  • Boost your initial campaign with bonus ad credit
  • Access to creative tools

Eligibility

  • New TikTok Ads Manager account
  • Minimum spend of $100

How to apply

1
Register for TikTok Ads Manager

Sign up for a new TikTok Ads Manager account to be eligible for the welcome gift.

Sign Up
2
Launch Ad Campaign

Create and run your first ad campaign spending at least $100 to unlock the credit.

Start Campaign

Growth Tier

$500

Unlock $500 ad credit match by spending $500 on TikTok Ads. · 30 days redemption period

Benefits

  • $500 ad credit match
  • Access to advanced targeting
  • Optimized ad performance insights

Eligibility

  • New TikTok Ads Manager account
  • Minimum spend of $500

How to apply

1
Register for TikTok Ads Manager

Sign up for a new TikTok Ads Manager account to access the welcome gift.

Sign Up
2
Launch Ad Campaign

Create and run your first campaign spending at least $500 to unlock the credit.

Start Campaign

Premium Tier

$1,500

Maximize your impact by spending $1,500 to receive a matching $1,500 ad credit. · 30 days redemption period

Benefits

  • $1,500 ad credit match
  • Premium ad optimization support
  • Dedicated account assistance

Eligibility

  • New TikTok Ads Manager account
  • Minimum spend of $1,500

How to apply

1
Register for TikTok Ads Manager

Sign up for a new TikTok Ads Manager account to become eligible for premium benefits.

Sign Up
2
Launch Ad Campaign

Run a campaign spending at least $1,500 to unlock the full matching credit.

Start Campaign

Scale Tier

$6,000

Unlock the maximum $6,000 matched credit by investing $6,000 in your first 30 days of advertising. · 30 days redemption period

Benefits

  • $6,000 ad credit match
  • Priority optimization insights and account guidance
  • Maximum budget boost for rapid scaling

Eligibility

  • New TikTok Ads Manager account
  • Minimum spend of $6,000

How to apply

1
Register for TikTok Ads Manager

Sign up for a new TikTok Ads Manager account to unlock access to the full welcome gift.

Sign Up
2
Launch Ad Campaign

Run campaigns spending at least $6,000 within the first 30 days to receive the maximum matched credit.

Start Campaign
// good to know

Community notes.

Geo Availability

The welcome gift is available in over 40 countries including the US, Canada, Australia, Japan, and EU nations for new TikTok Ads Manager users.

// questions

Frequently asked.

Can I combine this welcome gift with other offers?

No, this is a standalone welcome offer exclusively for new TikTok Ads Manager accounts.

How much matched credit can I receive?

Eligible new accounts can unlock matched ad credits ranging from $100 up to $6,000, depending on how much they spend within the 30-day redemption window.

What happens if I don't use all the credits?

Unused credits will expire according to the expiration date listed in the Promotions Center of your TikTok Ads Manager account.

Is there a minimum spend requirement after claiming the credits?

Yes, you must maintain an active campaign to retain the ad credits.

Claim TikTok credits.

New advertisers using TikTok Ads Manager can receive a matching ad credit welcome gift of up to $6,000 by spending the corresponding amount on their first ad campaign within a 30-day window.